The CMO section is devoted to all things branding, marketing and consumers. I will be writing about my past learning, conversations and observations on a few areas.
They can cover:
- Building brand
- Customer centricity
- Customer experience
- Consumer insights and analytics
- Marketing (Digital, Content, Social, etc)
- Funnel Strategy
- Media & advertising
- Communications (Internal and external, etc
I would also like to explore the dynamics among technology, business and consumers.