Going on “Half-day” shifts

Going on “Half-day” shifts

For many years, the 9-5 working hours did not exist in my line of work. Particularly, not when I was in the advertising industry. In fact, it is a norm for ad people to work late and not leave for home until the sky was dark. Anyone caught leaving the office shortly...
The ritual of 15’s and 30’s

The ritual of 15’s and 30’s

I often wished I have 48 hours in a day – the reality is, we don’t. Multitasking is a virtue as many people advocate. We are expected to handle requests from different directions. Overwhelmed and stressed I used to feel overwhelmed as a young executive and got...
“The girl with feisty tenacity”

“The girl with feisty tenacity”

I have had my fair share of difficult and demanding clients during my early advertising agency days. Clients would be clients Clients would not entertain any reasons or challenges on why things can’t be done. Rightfully so, since they paid for the service (though...
The ad will definitely run!

The ad will definitely run!

My first jobs with advertising industry were as an account executive. Being at the bottom of the food chain meant I have to do all the leg works to make sure the ads go out. Back then, making an artwork for print ad was a super laborious process. The work that now...
Career and passion, which come first?

Career and passion, which come first?

People tend to confuse career with job. I see career as a path that can manifest in many jobs. Career conversations are heavy. If one spends half the waking hours on work, it might as well be something bearable. Or better, something we are passionate about. What is...